Behaviorally Speaking Livestream: Avoiding Packaging Pitfalls with Beiersdorf

Watch the recording of our Behaviorally Speaking Livestream event to see Erik Olsen (VP, Client Development, Behaviorally) talk with Luis Garcia (Director of Marketing, Beiersdorf ) about an interesting case study conducted for Eucerin.

This case study and others like it are featured in Chapter 10, “Avoiding Packaging Pitfalls”, of our complimentary e-book that compiles 50 years of best practice learnings on effective pack design called “The Power of Packaging to Drive Shopper Growth.”

Meet Our Experts

Erik Olsen
VP, Client Development
Luis Garcia
Director of Marketing

We are Behaviorally, The Transaction Experts

We Define and Diagnose consumer behaviors that create valuable transactions.

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