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Adopt the industry standard metric for end-to-end packaging design intelligence
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Compare your designs against competition to see how they stack up
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Gain the benchmark power of the largest pack design database
Unlock the power of data intelligence
Our tech-enabled products predict consumer behavior from end-to-end of the packaging development process.
PackPower Score™
One easy-to-understand prediction of your pack’s sales performance with AI
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Studio B™
Better design from the start
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PackPath™: Get real shopper truths behind decisions
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Generative AI guided by Behaviorally Design Levers™ that drive choice
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Iterate on sales potential using the myBehaviorally platform
Pack.AI®
Identify the most effective pack design
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Smart technology to identify the pack design ideas that will boost sales
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Get a detailed breakdown of the key metrics for optimization
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Save time and money by knowing what works before you progress
PackFlash®
Validate your pack designs by surveying consumers
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Replicate shelf context for accurate predictions, with flexible timing, pricing, and solution tiers
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Ensure most accurate prediction by replicating shelf context
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Flexible timing, pricing, and tiered diagnostic solutions to answer your specific questions
TransactionPath™
Ensure in-store tactics connect to how consumers make decisions
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Explore in-store motivations that drive purchase
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Highlight consumer priorities that lead to category decision making
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Quantify the impact of in-store activations on the category and brand