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Adopt the industry standard metric for packaging design.
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Compare your designs against competition to see how they stack up.
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Gain the benchmark power of the largest pack design database.
Products
Unlock the power of behavioral intelligence
Understand what drives the consumer to buy, define your pack and path-to-purchase strategies, and boost sales across all channels.
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End-to-end data intelligence for more effective packaging design, eCommerce visuals, and buyer journey mapping.
PackPower Score™
One easy-to-understand prediction of your pack’s sales performance with AI.
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Pack.AI™
Identify the best early pack design using AI.
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Smart technology to identify the pack design ideas that will boost sales.
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Get a detailed breakdown of the benefits and barriers for optimization.
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Save time and money by knowing what works before you progress.

PackPath™
Explore, discover, and evaluate packs in qualitative retail environments.
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Explore the category and map against current and competitors.
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Gain conviction in your design decisions with tailored pack discovery.
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Evaluate pack designs in real shopping scenarios.
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PackFlash®
Validate your pack designs by surveying consumers.
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Quantify the benefits and barriers of your pack performance.
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Ensure most accurate prediction by replicating shelf context.
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Flexible timing, pricing, and tiered solutions to answer your specific questions.

Stories™
Hear the full qualitative why behind consumer decisions in the retail context.
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Get the details behind the survey numbers.
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Find out what makes consumers buy more through in-depth interviews.
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Fully explore the benefits and barriers that drive consumer choices.
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eCom.AI™
Improve your e-commerce visuals through AI analysis.
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Learn how consumers interact with your PDP (Product Detail Page) visuals.
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AI identifies the most and least effective digital images.
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Use your online visual content to drive sales conversion at scale.
TransactionPath™
Win throughout the multi-channel shopper journey
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Map and quantify your shopper’s decisions along their path-to-purchase.
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Understand your shopper motivations with video-based shop-alongs.
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Analyze online behavior of your shoppers including search, social, website interactions, and more.
We Are Behaviorally. The Transaction Experts.
Data intelligence to own the most valuable moment in marketing: when a purchase transaction occurs.
Contact Us