Valerie Chua Joins Behaviorally’s Singapore Team

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Joining Their Rapidly Growing Team in Asia

(Singapore) Behaviorally is pleased to announce today that Valerie Chua has joined their Singapore hub as Director with their Customer Success team. This is the latest global expansion from Behaviorally having previously announced new offices earlier this year in Geneva, Melbourne, New York City, Paris, Hamburg, Frankfurt, Manchester, Manila, Bangkok, and Dubai.

Behaviorally applies a unique behavioral framework to its industry-leading behavioral data assets, which is combined with state-of-the-art artificial intelligence and decades of category expertise to help brands achieve the most valuable moment in marketing: when a purchase transaction occurs.

With over 10 years of experience in the industry, Chua most recently was the Consumer Insights Lead at Real Pet Food Company. Prior to that, Chua held leadership roles at Ipsos and PRS IN VIVO.

Behaviorally’s Managing Director of APAC, Nichole Gu, said of Chua’s joining, “It is exciting to see our team rapidly grow in the region, and we’re looking forward to working with Valerie again. With her expertise in insights from both the supplier and client side, she will be a wonderful addition to our team to support our strategic vision throughout Asia as Behaviorally keeps growing to help our customers own the most valuable moment in marketing: the sales transaction.”

About Behaviorally: We are Behaviorally, The Transaction Experts. With decades of global experience and category expertise in consumer marketing insights, we apply our unique behavioral framework, cutting-edge AI technology, and a digital-first approach to help brands achieve the most valuable moment in marketing: when a purchase transaction occurs.

More information about Behaviorally can be found at:  

Twitter: @behaviorallyinc


For Media Inquiries: Janice Lai, VP, Marketing

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