We Are

Define

Shopper Growth

Shopping is decidedly digital.

Purchases may or may not take place in a physical store but influencing consumer choice along the shopper journey is an omnichannel challenge.

Formerly PRS

We approach this challenge for brands with history and credibility as leaders in behaviorally driven shopper research.

9 million

Behaviors Observed

Consumer reactions validated for attention, confusion and selection

100000 + hrs

E-commerce
Activity Analyzed

Website navigation, and
path-to-purchase

20000 +

Design Options Explored

For packaging, POSM, and Category Mgt.

Uniquely Qualified

to help clients understand consumer behaviors in context, we identify the physical and digital touchpoints that influence shopper choice.

Behavioral Framework

There have never before been as many ways to observe these evolving shopper behaviors. You need a behavioral framework, and a digital mindset, to make reliable shopper marketing decisions.

The GRIT Survey- Supporting Innovation in Market Research

CEO Alex Hunt discusses the importance of taking Greenbook's GRIT Survey and Behaviorally's commitment to being authentically innovative.

Read the Blog & Take the Survey

Behaviorally Announces Flash.AI™

Announcing the launch of Flash.AI™, which applies a revolutionary AI computer vision technology to the evaluation of early-stage packaging designs.

Read the Press Release

Our Best Behavior Podcast Ep. 11- From Ad Hoc to Agile: Using Virtual Tools to Validate In-Store Impact

Cliff Kane dives into the evolution of research for in-store strategies & how brands can optimize all facets of physical shopper marketing through our virtual ShopperFlash™.

Listen Here

Marrying AI & a Robust Database to Innovate Testing of Early Pack Designs

Get a deeper understanding of our latest innovation, Flash.AI™, and how it helps your unmet needs in the early design process in this blog post.

Read it Here

What to Do When Not All Shelves Are Created Equal

In this blog, Ian Elmer on strategic questions for shopper marketers to consider & how ShopperFlash™ can help drive sales in physical retail.

Read the Blog

You Better Behave! Virtual Masterclass

Watch the recordings from our 1-day virtual masterclass on behavioral science with Behaviorally, Protobrand, and Maru Group.

Watch Here

Our Behavioral Framework: Installment 3-
Simple, but Not Simplistic

CCO Scott Brill explains the important balance of distilling academic rigor behind our behavioral framework so that it is simple to understand, but not simplistic, so that it becomes unreliable in helping brands drive shopper growth.

Read it Here

We Are Behaviorally!

CEO Alex Hunt welcomes you to Behaviorally.
Anytime a company re-brands, the question is: "Why? And why now?" Read our inaugural blog post to find out the answers.

Dear Valued Clients …

In this letter, CEO Alex Hunt shares the news that PRS IN VIVO USA has re-branded to Behaviorally and what this means for our valued clients.

Shopping is decidedly digital.

Formerly PRS

Behaviors Observed

E-commerce
Activity Analyzed

Design Options Explored

Uniquely Qualified

Behavioral Framework

We are Behaviorally

your solution for defining and diagnosing behaviors that drive shopper growth.

Links

Affiliations

Subscribe to Our Monthly Newsletter

Shopping is decidedly digital.

Formerly PRS

Behaviors Observed

E-commerce Activity Analyzed

Design Options Explored

Uniquely Qualified

Behavioral Framework

We are Behaviorally

your solution for defining and diagnosing behaviors that drive shopper growth.

Links

Affiliations

Subscribe to Our Monthly Newsletter

E-commerce
Activity Analyzed