Shopper Sparks E-Book


Insights to Ignite Desired Shopper Behaviors

Finding The Spark!

Our Approach

Behaviorally has studied 18M+ shopper behaviors and analyzed 36M+ ‘new retail’ journeys across physical, digital and social media channels globally via 200+ studies, to offer the meta insights in this report. In it, we answer 7 common business questions to ignite the sparks for desired shopper behaviors, including:

SEED: What are the touchpoints that influence shoppers?

START: What are the missions and motivations in the category?

SITUATE: How are shoppers navigating and deselecting?

SEEN: What are ways for products to be seen and not missed?

SHOPPABLE: What are the key considerations driving purchase?

SEDUCTIVE: What makes products compelling to consumers?

SELECTED: Did the purchase make shoppers happy? 

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Contact us today to learn how we can help you answer the most common shopper journey questions.

We are Behaviorally, The Transaction Experts

We Define and Diagnose consumer behaviors that create valuable transactions.

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