Insights from our Experts on all things –
Behavioral, Digital, and Shopper Experience
The shopping reality now is that 73% of shoppers use multiple channels during their shopper journey & spend on average more than single-channel consumers. So is omnichannel new? No, it’s here now.
In this article, Alex Hunt delves into the challenges and rewards of incorporating behavioral science into your business, and identifies key strategies that can streamline the process and ensure growth.
Read how a Trader Joe’s private label product became a loyalty magnet for their store and how other retailers can apply these principles to their own private label brands.
In this Quirk’s article, we discuss how brands should look to understand the real robots of e-commerce such as AI and Machine Learning to survive the rapidly evolving shopper landscape.
Our CEO, Alex Hunt sits down for an interview with Greenbook’s Executive Editor & Producer, Lenny Murphy, on the future of the market research industry.
In this blog post, we discuss the omnichannel path-to-purchase for a pet parent and what brands could do to increase sales in this market.
We examine how we apply behavioral principles to the understanding of consumer and shopper experiences through our in-context research conducted in our state-of-the-art ShopperLabs.
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