Inside unPACKED: Exclusive Virtual Book Launch Experience

Join us for the official virtual event launch of unPACKED: Predict Packaging That Sells, the new must-read by Alex Hunt and Matt Salem of Behaviorally.

In this exclusive event, the authors will unveil the industry secrets for creating value in the most important moment in marketing: the purchase decision.

Packed with real-world case studies, practical tools and frameworks, and decades of insight expertise, unPACKED empowers marketers, designers, and insights professionals with the knowledge to turn packaging into a competitive advantage.

Be part of the celebration! Get exclusive sneak peeks, hear directly from the authors, and discover how to predict packaging that sells.

July 29
Tuesday  |  Virtual

9 AM NYC
2 PM London
3 PM Paris

Meet the Authors

Alex Hunt
CEO
Matthew Salem
SVP

As CEO of Behaviorally, Alex Hunt transformed the company into a market-leading data intelligence partner for the world’s leading brands. An in-demand speaker and thought leader, he is a Market Research Society Fellow and member of the Board of Directors of the Insights Association. A native of the UK, he lives in Connecticut with his wife, Pam, and daughter, Gabriella.

Matt Salem is a Senior Vice President at Behaviorally and has spent over 20 years researching how packaging influences shopper behavior. Known for turning insights into clear, actionable stories, Matt  brings a natural, dynamic style to both public speaking engagements and everyday conversations. He’s a proud parent to Niessen and Nyla and resides in New Jersey.

We Are Behaviorally.

Guided with Decision Precision.

We know exactly what your customers will decide. How they’ll react. What they’ll do. We’re data. We’re science.

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