How to Use AI for Pack Design Success Early and Often

We are thrilled to share that Behaviorally’s Chief Digital Officer, Sam Albert, and Colgate-Palmolive’s Head of Insights and Analytics, North America, Kalindi Mehta presented at the 2021 ESOMAR Insights Festival.

Watch their session to learn how artificial intelligence and machine learning can be used to iteratively test packaging designs for in-person and digital shelves early in the design process.