Behaviorally Speaking Livestream: Cracking the Code of Chinese Consumers with Mondelēz

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In this Livestream on April 22, Melvin Ng (VP Market Development, Behaviorally) and Joanne Tan (Shopper Insights Lead for China & SEA, Mondelēz International) explored changes in shopping behaviors and developing trends in Asia, and how behavioral research helps Mondelēz stay ahead of the curve to drive growth.


You can find all of the Behaviorally Speaking Livestream recordings in our archives.

Contact Us if you have any questions on how to drive shopper growth for your brand.

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