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Unlock the power of data intelligence

Tech-enabled products that predict consumer behavior from end-to-end of the packaging development process.

PackPower Score®

PREDICT your pack's sales performance with one easy-to-understand score

Studio B.™

BUILD designs earlier with human insight and predictive AI in one system

PackPath™

EVALUATE your designs in real environments

Pack.AI®

IDENTIFY high performance packaging

Claims.AI

VALIDATE high-performing claims on real packaging with predictive AI.

PackFlash®

VALIDATE your designs with consumer surveys

Stories

HEAR the full qualitative why behind your consumer's decisions in the retail context

TransactionPath™

UNDERSTAND how shoppers make decisions and the impact of shelf activations

PackPower Score® 

One easy-to-understand prediction of your pack’s sales performance with AI

A brief pain point about designing packaging. Here’s how Studio B solves that pain point. Use generative AI to accomplish objective 1, accomplish objective 2, and look great doing it.

PackPower Score®

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Adopt the industry standard metric for end-to-end packaging design intelligence

Compare your designs against competition to see how they stack up

Gain the benchmark power of the largest pack design database

Studio B™

Better design from the start

  • PackPath™: Get real shopper truths behind decisions

  • Generative AI guided by Behaviorally Design Levers™ that drive choice

  • Iterate on sales potential using the myBehaviorally platform

Pack.AI®

Identify the most effective pack design

  • Smart technology to identify the pack design ideas that will boost sales

  • Get a detailed breakdown of the key metrics for optimization

  • Save time and money by knowing what works before you progress

PackFlash®

Validate your pack designs by surveying consumers

  • Replicate shelf context for accurate predictions, with flexible timing, pricing, and solution tiers

  • Ensure most accurate prediction by replicating shelf context

  • Flexible timing, pricing, and tiered diagnostic solutions to answer your specific questions

TransactionPath™

Ensure in-store tactics connect to how consumers make decisions

  • Explore in-store motivations that drive purchase

  • Highlight consumer priorities that lead to category decision making

  • Quantify the impact of in-store activations on the category and brand

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