Recent studies show that convenience sized products are rebounding post-COVID. Brands need to be able to predict all the variables that drive shopper growth including pack, POSM, price, and placement on shelf. Learn how in this latest blog post.
Cliff Kane (VP, Market Development at Behaviorally) dives into the evolution of research for in-store strategies and how brands and retailers can optimize all facets of physical shopper marketing including pack, pricing, POSM, and category management through our virtual ShopperFlash™. Podcast hosted by Matt Salem (Vice President, Client Development) Our Best Behavior · Episode 11 – From […]
In this blog, Ian Elmer on strategic questions for shopper marketers to consider & how ShopperFlash™ can help drive sales in physical retail.
Lauren Davitt discusses how our ShopperFlash™ tool helps brands and their retail partners connect with consumers virtually in-context to optimize in-store shopper marketing.
In this latest article for Quirk’s, US Managing Director, Ian Elmer discusses why brands should leverage behavioral-based shopper research when identifying product opportunities to not simply avoid failure, but to maximize success in all retail channels.