---
title: "Podcast: The Consumer Code: Behavioral Economics with Anthony Tasgal"
description: "In this episode of Our Best Behavior, Anthony \"Tas\" Tasgal (Trainer, Author, Brand & Comms Strategist) joined us to explore how blending data with behavioral insights, alongside advances in AI, is reshaping our understanding of consumer choices."
---

[The Behaviorally Blog ](https://www.behaviorally.com/blog)

# [Podcast: The Consumer Code: Behavioral Economics with Anthony Tasgal](https://www.behaviorally.com/blog/podcast-the-consumer-code-behavioral-economics-with-anthony-tasgal)

 Written by [behaviorally](https://www.behaviorally.com/blog/author/behaviorally) | Nov 6, 2024 1:00:00 PM

In this episode of [Our Best Behavior](https://www.behaviorally.com/blog/tag/podcast), [Anthony "Tas" Tasgal](https://www.linkedin.com/in/tastasgal/) (Trainer, Author, Brand & Comms Strategist) joined us to explore how blending data with behavioral insights, alongside advances in AI, is reshaping our understanding of consumer choices.

Key themes included behavioral economics, enhancing data with psychological insights, decoding anomalies in consumer behavior with AI, and more.

*The Our Best Behavior Podcast is hosted by [Matt Salem](https://www.linkedin.com/in/matthewsalem/) (Senior Vice President, Customer Success).*

 

 

[View full post](https://www.behaviorally.com/blog/podcast-the-consumer-code-behavioral-economics-with-anthony-tasgal)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "behaviorally"
  },
  "dateModified" : "2024-11-06T13:00:00.312Z",
  "datePublished" : "2024-11-06T13:00:00Z",
  "headline" : "Podcast: The Consumer Code: Behavioral Economics with Anthony Tasgal",
  "image" : {
    "@type" : "ImageObject",
    "height" : 1192,
    "url" : "https://4550874.fs1.hubspotusercontent-na1.net/hubfs/4550874/GettyImages-956123242%20%281%29.jpg",
    "width" : 2119
  },
  "mainEntityOfPage" : "https://www.behaviorally.com/blog/podcast-the-consumer-code-behavioral-economics-with-anthony-tasgal",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "The Behaviorally Blog"
  }
}
```