Podcast: How We Are Making Market Research More Inclusive

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Discussion and action around Diversity and Inclusion in market research has been long overdue. Now that these conversations are happening, many insights agencies want to change their current practices to create a supportive and safe environment for new and potential employees and clients.

Michele Cerullo-McCorry, VP of Client Development, joins us to discuss the importance of diversity and inclusion in our industry and why Behaviorally’s Diversity and Inclusion Team has focused on human resources, business practices, philanthropy, and our new research review panel.

We also discuss ways companies can broaden their pools of potential candidates during this “great resignation,” how to improve screeners, and making research reporting more inclusive.

The Our Best Behavior Podcast is hosted by Matt Salem (Vice President, Client Development, Behaviorally).

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