The Coca-Cola Company set out to revitalize its kids’ beverage packaging and was aiming to modernize the brand, strengthen shelf impact, and better connect with today’s consumers. Learn in the latest case study how the team was able to launch a pack design that better resonated with both kids and parents in a competitive category.
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Join us Friday, April 25 to learn how AI and the world's largest global packaging behavioral database are transforming pack design and helping brands win at shelf.
We are pleased to announce the appointment of Katie O'Connor as Senior Vice President, Key Accounts, based in our London office.
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