How Did You Get There? Janice Lai

Significant Insights recently sat down with Behaviorally’s Marketing Director, Janice Lai, for a Q&A with some great advice for junior researchers.
The Annual Market Research Podcast Award: Vote Now!

Voting is open! Each year, in partnership with GreenBook, Little Bird Marketing awards one podcast in the insights industry the title and glory of MR Podcast of the Year. Voting will remain open until August 12th and winners will be announced in partnership with Greenbook at IIeX Behavior in September.
Article: MRS Announces 28 New Research Heroes for 2022

The Market Research Society launched the Research Heroes program to celebrate the sector’s unsung heroes. Individuals are nominated because they have have given exceptional service to the sector or helped others during the pandemic and beyond. Behaviorally’s own Adam Overell (Chief People Officer) has been recognized as one of the winners and a Research Hero of 2022.
Article: Roundtable Review – Springing Insights Ahead

The positive drivers propelling research forward this year according to fourteen global insights leaders, including our own Lonneke de Roo (Senior Vice President of Customer Success).
Podcast: Leadership Conversation With Crispin Beale

Listen to this episode of Clarity’s Leadership Conversation Podcast to hear how Crispin’s passion for sustainability and the environment influenced his leadership journey.
Article: Optimize E-Commerce Images with AI to Maximize Conversions

In our latest GreenBook article, Scott Brill shares an AI solution for the digital shelf that will optimize e-Commerce images and increase conversion rates by over 50%.
Article: <br> The Power of Packaging: Based on Experience and Built for the Future

Learn from 50 years of best practices and guidance on designing packaging design that drives shopper growth all in one e-book.
Article: <br> Interview with Alex Hunt and Crispin Beale of Behaviorally

In GreenBook’s latest CEO Interview Series, Alex Hunt and Crispin Beale discuss one of the critical leadership lessons, knowing when to focus from working in the business to working on the company.
Article: <br> A Behavioral Approach to Measuring Pack Effectiveness

In our latest GreenBook article, Jason Bradbury investigates the critical metrics of packaging design that drive shopper choice at the shelf.
30under30 Nominee: An Interview with Nicholas Licitra

Nicholas Licitra was profiled as nominee onto the inaugural Significant Insights 30 under 30 shortlist.