New York City — Behaviorally, the leading packaging intelligence company helping brands make decisions with precision, today announced the opening of myB Hive, its new technology hub in Manila. The launch underscores the company’s continued investment in product, IT, engineering, data science and operational talent to support the fast-growing myBehaviorally platform.
“Opening our Manila technology hub is both a decisive step forward for Behaviorally and a clear investment in our tech-led strategy,” said Alex Hunt, CEO of Behaviorally. “By unlocking access to exceptional global talent, we are accelerating our technology capability and enabling delivery of our mission to provide our global clients with predictive insights, at scale, and instantly.”
Purpose-built as a strategic hub for the development and operations of the myBehaviorally platform, the Manila office will serve as a critical center for platform development, operational excellence, and cross-functional collaboration across regions. The Manila-based team will play a key role in ongoing product development, platform operations, and global delivery.
Thibault Cousot, SVP of Product at Behaviorally, said, “myBehaviorally predicts packaging success using state-of-the-art AI modeling and offers users a frictionless experience across extensive diagnostics. Manila was a natural choice to build out our development and support infrastructure as use of the myBehaviorally platform continues to grow across our global client base and we continue to add new product features along our development roadmap.”
Now fully operational and with a planned staff of 20 full-time employees, myB Hive represents the latest milestone in Behaviorally’s ongoing commitment to investing in the talent, technology, and infrastructure to power the myBehaviorally platform and work with clients worldwide.
To learn more and request a consultation, visit www.behaviorally.com
About Behaviorally: Behaviorally is the leading provider of data intelligence to brands, delivering decision precision support for the most valuable moment in marketing: the purchase transaction.
More information about Behaviorally can be found at
Website: http://www.behaviorally.com/
X: @behaviorallyinc
LinkedIn: https://www.linkedin.com/company/behaviorallyinc/
YouTube: https://www.youtube.com/@behaviorallyinc
For Media Inquiries: info@behaviorally.com